Sales Consultant - Benelli

The role

The Sales Consultant drives new Benelli motorcycle sales by engaging walk-in and lead-based customers, understanding their requirements and matching them to the right model, and closing sales in line with monthly targets across the assigned territory. Given Benelli's premium/performance positioning, this role requires genuine product passion and the ability to build enthusiast rapport, alongside disciplined use of the CRM to manage the sales funnel consistently across the assigned locations.

Responsibilities

• 01Attend to all walk-in customers and assigned leads promptly across the assigned locations
• 02Update every enquiry in the CRM/lead-management system within the defined TAT
• 03Understand customer needs, conduct product presentations and test rides
• 04Present finance, insurance and accessory options; negotiate and close the sale
• 05Achieve assigned monthly sales volume and enquiry-to-conversion targets for each location
• 06Ensure a smooth delivery experience and support the after-sales handover
• 07Follow up post-delivery for referrals and CSI feedback
• 08Travel between the assigned locations as required to cover walk-ins, events and customer visits
• 09Coordinate with local teams at each location to ensure consistent lead follow-up and customer experience

Requirements

• 01Education: Graduate in any discipline.
• 02Experience: 1-3 years in automobile/two-wheeler retail sales preferred; freshers with strong communication skills may be considered.
• 03Product knowledge of Benelli motorcycles and genuine interest in the performance/premium biking segment
• 04Consultative selling, negotiation and closing skills
• 05CRM/lead-management system usage
• 06Working knowledge of two-wheeler finance and insurance options
• 07Fluency in the local language(s) and working proficiency in English
• 08Willingness to travel between locations for walk-ins, events and customer visits